23 Aug How To Get Personal Training Clients With Instagram Stories
Instagram stories are the latest and greatest tool you can use to get new clients on social media. Just ask my client from Nebraska, Jeremiah Bair.
How can you use them?
As my good friend and mentor Craig Ballantyne has taught me, Instagram stories work just like email marketing, except they’re:
* more intimate
* They cost exactly Zero dolla’s
* and allow you to help more people in less time
Here’s why Instagram Stories work:
Talking to the camera is intimate and builds trust with your audience. We already know that people like to do business with people they know, like, and trust. This is a GREAT way for you to connect with the people you want to help most.
Using video, as I’ll outline below, has been shown to release oxytocin (the connection chemical) in the brains of your readers. This makes a ton of sense when you realize how to connect with people on TV, or on video.
So, why Instagram?
Instagram stories allow you to provide MORE value, reach more people and do so in a few short minutes per day.
Here’s the Email Marketing/ Instagram Story Formula I use daily @Bachperformance
Video #1: A catchy headline to pull people in and grab attention.
Video #2: Provide intrigue with a poll or question like… “Should you eliminate carbs to lose fat.”
Video #3: State the problem (what happens if they don’t fix it)
Video #4: Show the solution (the easy part/teaching)
Video #5: Show social proof (client story, progress pictures, YOUR story)
Video #6: Call to action.
With this simple formula, the step-by-step process I teach Hybrid Fitness Business Clients HOW to close personal training clients weekly without dumping money into paid advertising.
This is arguably the best way to build your business today if you’re on a budget.
Now, you’ve read it…but will you implement it?
Remember, you got into this business to help people transform their lives.
Instagram Stories are an incredibly powerful tool to do so. But they only work if you put yourself out there, face down the fear, and aim to help as many people as you can.
Only once you provide incredible value can you help people transform their lives. And only once you help your clients can you build your business.
If you’d like to get started to start helping more people and build the business you deserve, Here’s your next step.
Fill out a short application for your fitness business audit. We’ll dig in and determine your biggest roadblocks, outline your path to success, and if we’re a match for the program, unlock the vault and give you everything you need to transform your business.